A website for a new local business, Food Safety Logic.
Food Safety Logic offer support, advice and training to anyone who sells or serves food to help them achieve high standards of food safety and to ensure they are fully compliant with the law.
Initial contact with business owner Helen by telephone where we discussed her high level requirements for the Food Safety Logic website. This was followed up with a informal face-to-face meeting to discuss more detailed requirements and share ideas. A short proprosal and costings were provided for consideration and we were delighted when Helen appointed Pedleyonline for the website design.
The project included logo design and branding and we worked closely with Helen to incorporate her ideas, preferred colour and business image. A small selection of logo concepts were created and we went through a process of refinement and improvement until we got it just right!
The logo design is in use on the website, social media and we also helped with the design and setting of a leaflet to promote the Food Safety Logic business and services. The FSL branding is used consistently across all media including a website holding page which we created whilst the full viersion of the FSL website was under development.
The Food Safety Logic Website includes details of the services available from Food Safety Logic, Helen’s experience and training, the accredited food safety and compliance training courses available at various levels, their Auditing services, information on Compliance and a Food Safety Blog with news items, articles and frequently asked questions about the food industry, safely and compliance with food safety legislation.
A responsive, mobile friendly design means content can be accessed using all types of devices, with a top horizontal navigation menu, intuitive navigation and design, a professional yet personal image, links to social media channels. Unique, relevant, high quality content with basic search engine optimisation. The website is business like, on-message, looks and functions well and we believe it has everything it needs to convert visitors to enquiries.
We would like to wish Helen at Food Safety Logic every success with her business and we look forward to working with her to develop her website further in the future.