Yes – even if your business is small you should still have a website. Your business may centre around products or services that you don’t think can be sold online – so do you need a website?
The answer is still ‘Yes’ Even if you’re not planning on selling a physical product online a web site is essential for any business. Nowadays, there’s very little that can’t be sold over the internet. You shouldn’t jump to the conclusion that your product is one that can’t be sold online.
Your website enables customers to quickly and easily find out more about your business and the products or services you offer. Your website is always open 24/7 so it offers customers ultimate convenience! However unfortunately just having a website is not enough.
A professional-looking web site is essential if you want to be taken seriously. Your site may be your first chance to make a good impression. If you get it right your web site will show people that you take your business seriously and that they can trust you.
Hey Presto! Web visitors will be converted to buying customers. All too often the website your 12 year old nephew built at the weekend sends potential customers into the arms of your competitors! Your website is an important part of your business. Make sure you treat it as such.