A new website for Worcester based locksmiths, AS Locks and Services. AS Locks and Services had an existing website which they wanted to improve upon.
The existing website wasn’t performing particularly well in terms of search engine ranking and they also wanted to improve the content, design and layout.
Website requirements and objectives were discussed alongside a thorough review and analysis of the existing site and a website proposal and costings were provided for approval.
Early stages of the project included producing a website mock-up for layout and design purposes. This was presented to the business owner for feedback and approval before moving on to the production of a fully functioning website in WordPress. The website was then populated with unique, relevant, on-page text content and images, meta descriptions, title tags, alt image tags and everything necessary for Google to help index and rank the site.
The website is a responsive / mobile friendy design which means it is accessible from desktop computers, laptops, tablet and mobile phones – which is kind of essential when you’re website visitor are very possibly locked out of their property!
Once the website was complete we put 301 redirects in place which means any visitors trying to access pages of the old site would be safely redirected to the new website instead.
The new AS Locks and Services is a significant improvement on it’s predecessor. It looks good, functions and navigates well which means it is more likely to convert visitors to customers. It’s on-message, has a professional image and it is packing with glowing customer testimonials which are also available on the AS Locks and Services Facebook, Google and Checkatrade profiles. It’s position in the search engine rankings was maintained initially and had since improved. AS Locks are now in a great position to unlock their full potential on the web by developing their website and social media channels further.
Please check out the live website at – www.aslocksandservices.co.uk